Horacio Garay

Because we are people and we should design for people!

Ernesto Perez-Carrillo III, one of three family members who run EPC Cigars, decided to use the Internet and social media for marketing the business.

Jeff Jarvis asegura que, en lugar de vender bienes, hay que enfocarse en vender resultados, que es lo que realmente tiene valor en el nuevo ecosistema de los medios.

What Compete does for website analytics uberVU is now trying to do for social media. The company has just launchedCompare, a new tool that does instant side-by-side social media performance comparisons by keyword or brand name.

Una interesante campaña de Ericsson.

The Internet-era has made establishing trust an increasingly complicated issue.

Data intelligence and research company Semiocast conducted a research, based on 2.8 million tweets gathered over a period of 48 hours in February, which showed that only half of messages on Twitter are in English, while the rest is in other languages.

But for knowledge workers charged with transforming ideas into products — whether gadgets, code, or even Wired articles — goofing off isn’t the enemy. In fact, regularly stepping back from the project at hand can be essential to success. And social networks are particularly well suited to stoking the creative mind.

Reporte sobre experiencia de consumo digital en Chile.

ChatRoulette reminds me of when people said blogging was like making a private diary public. The idea of sitting in your bedroom showing your face to anyone in the world is simultaneously anonymous yet deeply revealing. This violates almost all social norms of the offline world.

In the United States, Facebook has litterally overtaken Google (Visits) in January 2010.

The Facebook-platform game FarmVille has 80 million players. It’s been named social networking game of the year. It’s played by people young and old. It’s bigger than Twitter. But that doesn’t mean it’s for everyone.

Yesterday we wrote about a new phishing attack on Twitter, which lured unsuspecting users into giving away their Twitter credentials.

Every user experience researcher I know gets requests to do heuristic evaluations. But it isn’t always clear that the requester actually knows what is involved in doing a heuristic evaluation.

We looked into who’s using the big three social networks for businesses: Facebook, LinkedIn, and Twitter. Compare your target audience with what we found: